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Issue: May/June 2005
It’s Never Too Late to Dare: Outdoor Adventure Programming for the Age Wave
Mary Ann Kluge
Abstract:
The population pyramid is being turned upside down. Baby boomers are beginning to flood the market for goods and services. It is never too late to encourage people of all ages to “dare” to be active through outdoor adventure activities. This article provides readers with a general understanding of older adults’ needs and interests as they relate to outdoor adventure activities, such as sea-kayaking, whitewater rafting, snowshoeing, and rock climbing among others. The article emphasizes the need to understand the diversity of the older adult population and provides suggestions for how to tailor programming to meet their needs. Special attention is paid to the fostering of emotional, as well as physical, safety. In addition, some common barriers, and strategies to overcome them, are described.
Article category: Aging